See the co-op you’ve accrued, and get each claim built for you to file.
Most equipment brands set aside co-op advertising money as you buy, usually 1 to 6 percent. CoopReclaim reads your distributor statement and ad invoices, estimates your likely claimable range brand by brand, and builds each submit-ready packet. You file it, and the brand approves and reimburses what’s eligible. If a claim is too small to clear the fee, we tell you before you pay anything.
or: $310 · below the fee · we tell you, you keep your $99
How the money works
When you buy equipment through your distributor, most major brands (Carrier, Trane, and Rheem among them) set aside a share of that purchase in a co-op fund for your advertising. The brand pays because your local ads sell their equipment, so part of that bill is theirs, not yours.
To get it, you file a claim: the ad invoice, proof the ad ran, the run dates. Hit the brand’s deadline and it reimburses the eligible share. Miss it, and the money rolls back into the program, often within weeks of the ad running.
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Buy
Equipment, through your distributor
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Accrue
A share credits to your ad fund
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Advertise
Your local ads sell their equipment
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Claim or it voids
File the packet before the deadline
The leak, in numbers
of equipment purchases accrues to your ad fund, as a rule of thumb. Brand, tier, and year move the rate.
of co-op goes unclaimed annually, by industry estimates.
The windows are short: Carrier Enterprise’s published 2026 Bryant policy for its Canadian dealers gives 60 days from the media vendor’s invoice date, and several programs close the books with the calendar year. Terms vary by region and program.
Run the arithmetic on your own shop.
On $200,000 of purchases, a 2 percent accrual is $4,000 a year.
That is the size of the leak for one small dealer.
What forfeiting looks like
A claim window closes on a date, and the claimable co-op in it goes to zero. Your purchases accrued that balance, and the ads you already ran and paid for may still be inside their window, closing a little more each day. Miss the date and that co-op rolls off under the brand’s program rules. Below is what that looks like: an example balance crossing its deadline.
Voided · forfeited
Example numbers
The Recovery Report
One page with your number on it
This is the Co-op Recovery Report, filled in for a sample dealer with three brands and seven ad placements. The numbers are examples; the layout is what you get. Yours is built from your statement and your receipts:
- Accrued balance per brand
- Claimable dollars, matched to actual placements
- What expires next, with days left
- The proof checklist for the biggest claim, item by item
What we do
The part you hate, handled.
The demo dashboard
Click through the demo
This is the product, with example numbers, so you can click through it and see what to expect. Drop an invoice into the dashboard or forward the receipt email, and it reads each one for the amount, dates, and brand, then matches it to the right claim. Nobody hunts through folders or retypes an invoice. The claim builder puts every proof item the brand requires in one checklist, with a completeness meter that catches a half-done packet before it goes out. The rules card puts a brand’s program terms on one page: accrual rate, eligible media, pre-approval, the proof each media type needs, and the deadline.
Who it’s for
Built for the shop that does its own ads
CoopReclaim is for HVAC contractors of roughly five to thirty people who sell two to four equipment brands through distributors and run their own seasonal advertising: the spring AC push, the fall furnace ads, the truck wraps, the mailers. In a shop that size, the claim paperwork belongs to nobody, so the accrual sits. That is the job we take.
Year-roundTruck wraps
SeasonalMailers
Pricing
$99 a month, flat
On the 1 to 6 percent rule of thumb, a shop this size accrues a few thousand dollars a year. If your likely claimable co-op wouldn’t clear the fee, we tell you before you pay, and you keep your $99. CoopReclaim prepares the claim; your brand or distributor approves what’s eligible and reimburses it.
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The questions owners ask
“My distributor handles this.”
Your distributor rep can often tell you your balance, and some help file claims on their own brand lines. Few chase the proof paperwork across every brand you sell. Ask your rep for your balance either way; it makes the estimate sharper.
“I don’t know my balance.”
Few dealers do. Purchases per brand times the program’s accrual rate gets close, and your distributor statement has the purchases number; the estimate starts there.
“I already have a marketing agency.”
Keep it. CoopReclaim prepares claim packets; it does not manage campaigns. If your agency already files your co-op, ask them for last year’s claim total and compare.
“This sounds like more paperwork.”
It is paperwork you already have, moving out. You drag in receipts or forward one email. The checklist says exactly what is missing. Once it reads complete, the packet comes out submit-ready.
“Don’t send my numbers to manufacturers.”
We don’t. Your purchase data and claims stay in your account. Nothing goes to a brand or distributor unless you submit it.
“Is the money guaranteed?”
No. CoopReclaim prepares the claim; the brand or distributor that runs the program approves and reimburses what’s eligible. Programs vary by brand, tier, and year, which is why the estimate is a range and every packet follows that brand’s published rules.